The Mirror today has a succession of headlines that use a play on words; they aren't sophisticated, but by and large, they do work.
The Duke and Duchess of Cambridge tried their hands at being djs, for example.
The Mail says:"DJ Kate makes the royals a hit in Oz"
The Express: "Kate's great, but Wills is not up to scratch"
The Times: "Kate's a dab hand at the decks, but William is really not up to scratch"
The Sun does much better with "Wills.i.am"
...and then along comes the Mirror with this: